Aug 21, 2024
In this episode of BetterPR, we dive into one of the most crucial aspects of public relations: ethics and advocacy. Join host Kathie Taylor, APR, as she sits down with Alison Gaulden, APR, Fellow PRSA, a seasoned public relations professional and professor at the University of Nevada, Reno's Reynolds School of Journalism, to explore how ethical PR practices can elevate both your career and your clients.
As PR practitioners, we’re responsible for being champions of transparency and integrity in a world flooded with misinformation. Alison breaks down the PRSA Code of Ethics, sharing how it guides our work, helps us navigate ethical dilemmas, and builds trust with clients and the public. From the importance of transparency in communication to the value of becoming an accredited PR professional (APR), this conversation is packed with insights that will help you advance your ethical standards in the field.
Whether you're a seasoned PR professional or new to the industry, this episode offers valuable takeaways on how to be a stronger advocate for both your clients and the profession. Tune in to learn how ethics and advocacy can set you apart in the ever-evolving world of public relations.